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"The Cowboys Dream"

In 1948 "The Cowboys Dream" (originally titled "The Sleeping Cowboy"), was the first of the series of seven, which has become one of the world's most celebrated works of Commercial Art. An exhausted cowboy is stretched out with his head cradled on his saddle and his hat down over his eyes. In the sky a cloud in the form of a lady riding a white horse is seen. The cowboys branding iron, which is tied to his saddle has branded A-1 on the vision in the sky.

In 1949 this painting won the blue ribbon advertising award at the annual convention of the SBC, which was the largest brewers organization in the world. During the convention in Chicago "The Cowboys Dream" was acclaimed as one of the finest pieces of multicolored lithography ever introduced into the field of beer advertising.

This is a lithographic print of the 1948 painting of "The Cowboys Dream".

The image size is 21 1/2 inches x 34 inches. There is a one inch border around the print for matting.

Cowboys Dream

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"Black Bart"

In 1949 "Black Bart" (originally titled "The Barber and The Bandit") was the second of the series of seven. In the picture the outlaw "Black Bart" is about to get a shave from a cross eyed barber with a straight edge razor in his hand. There is a wanted poster on the wall with "Dead or Alive on Black Bart". "Black Bart" doesn't trust the barber with the razor so he has his hand on his gun. There is an A-1 advertising sign on the wall along with one for Cal Boice for Sheriff. Cal Boise was Sheriff of Maricopa County in Arizona at the time.

This is a lithographic print of the 1949 painting of "Black Bart".

The image size is 21 1/2 inches x 34 inches. There is a one inch border around the print for matting.

Black Bart

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$134.95 Total

 

"The Dude Lady"

In 1950 "The Dude Lady" was the third of the series of seven. She is a whimsical caricature of an overweight cowgirl twirling and jumping through a rope. She has the attention of some A-1 beer drinking cowboys. This print was the least popular in the series because it was considered offensive.

This is a lithographic print of the 1950 painting of "The Dude Lady".

The image size is 21 1/2 inches x 34 inches. There is a one inch border around the print for matting.

The Dude Lady

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"The Quartet"

In 1951 "The Quartet" (originally titled "Poker Flats") was the fourth of the series of seven. In the picture there are four cowboys singing outside the "Poker Flat Saloon" with A-1 painted on the swinging doors. There is a wanted poster for "Black Bart" Dead or Alive and in the background "Black Bart" is sitting on a donkey under a street light. There is a coyote howling with "The Quartet" singers.

This is a lithographic print of the 1951 painting of "The Quartet".

The image size is 21 1/2 inches x 34 inches. There is a one inch border around the print for matting.

The Quartet

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"Margarita"

In late 1951, Lon Megargee painted the picture "Margarita" to be the fifth in the series of seven A-1 Beer advertisement Campaigns for the Arizona Brewing Company in Phoenix, AZ. The painting was felt to be a little too risqué for the times, so no prints were made of the painting. The owner of the brewery took the painting and hung it in his home; when he passed away in Dec. 1963, he willed the painting to his best friend. He hung it in his bedroom until 1998.

This is the FIRST edition lithographic print of the painting called "Margarita". It shows a seductive looking lady sitting at a table in a bar with a glass of beer and A-1 coaster. She is making suggestive eye contact with a guitar player whose shadow is all you see.

The image size of the lithograph print is 21 1/2 inches x23 3/4inches. There is a one inch border around the print for matting.

These prints are available Mounted and Framed.

These beautiful frames are reproduced in the same way that Fred Elquest and Son framed the original prints back in 1948. The frames have an inlayed rope around the outer edge and are the original size and shape of the old frames. The rope frame is in a honey oak stain and professionally finished. The print is Mounted on Fome-Cor and secured in the frame with a complete cover on the back and a braided wire for hanging.

*All framing is without glass.

Margarita

$134.95 For Print Only
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$134.95 Total

Or

$359.95 For Print Mounted & Framed
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$359.95 Total

 

This painting is also seen on a postcard called "Cowboy Saturday Night". It's a cowboy taking a bath, a horse is looking in the window at a cat getting a drink out of the toilet and there is a picture of "Margarita" in the upper right corner of the card.

In Jan. 2000 there was a Fundraiser Dinner and Mystery Show at the guest ranch that Lon built in the 1930's dubbed "Casa Hermosa". Today it is known as "The Hermosa Inn and LON's Restaurant" in Phoenix, AZ. The fundraising event was to help the Lon Megargee Foundation raise money to restore the 15 large murals painted by Megargee in 1913 for the Arizona State Capitol Building which is today the Arizona State Capitol Museum and to help support the Wickenburg Desert Caballeros Western Museum in Wickenburg, AZ. The mystery show was centered around the "Margarita" painting and the famous "Last Drop From His Stetson", painted by Lon Megargee for the Stetson Hat Company in the early 20's. To this day, "The Last Drop" is still inside on the lining of every top-of-the-line Stetson Hat. Lon's only son was the special guest along with one of his four son's. The President of J.B. Stetson Hat Company flew in from New York for the Event. Other special guest included the Ex-Vice President of the United States "Dan Quayle" and The Official Arizona State Historian "Marshall Trimble".

"Lon's Son (left) and Grandson (right)"

"Ex-Vice President Dan Quayle (center right)"

"The Official AZ State Historian Marshall Trimble (left)
and Herman Dickson (right)"

 

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